Sony: What are you doing someday in 2050?

One day in 2050, you may be in a digital bar and spend 25 digital tokens to buy a cup of gold and tonic, and get bored.

It is not your own body that drinks this glass of wine, but your avatar in the VR world. Everything is composed of characters, so you don't need to consume alcohol that is harmful to your body, and you can also reap the joy of drinking.

It sounds incredible, but if you go back to 29 years ago and told the people at the time that in the future someone would use the so-called online payment to pre-order a TV series on an iron box, they would also feel incredible.

The speed of technological and social development is beyond our imagination. When we are in the midst of change, it is often difficult to truly feel the tremendous changes in our lives brought about by the rapid technological development.

So let us jump out of the present and imagine how human beings will live 29 years later?

Sony recently joined Wired and invited 4 science fiction writers to host a very interesting exhibition event: "ONE DAY, 2050".

The four invited writers each wrote a short science fiction novel based on the themes of "WELL-BEING", "HABITAT", "SENSE" and "LIFE". Life.

Sony’s designers used images, films, and models to visualize the scenes mentioned in the novel according to 4 different themes. When the bold imagination of science fiction writers was applied to the design and development, it constituted this unique science fiction exhibition. .


In 2050, Tokyo set up an emotional recovery project, using artificial intelligence consultants to help people who have experienced hardships and setbacks to get out of pain.

The protagonist Satoshi Kashima's girlfriend suddenly left him one day, so he put on VR glasses and entered the virtual world, and decided to participate in this project.

Ophelia, an artificial intelligence therapist, appeared in front of him, using emotion capture sensors to analyze that the great psychological pressure of Kashima Satoshi was due to the lack of love in his childhood family relationship.

So Ophelia changed his appearance and turned into his girlfriend and his father. After an in-depth conversation, Satoshi Kashima began to realize the crux of the problem.

-Miyuki Ono, "Adaptability"

No matter how time goes by, the pressure of life will not be completely eliminated. Even in 2050, when technology is more advanced, human beings will still encounter setbacks and feel sad and depressed.

The end of a love, failure at work, parting with relatives and friends…

Everyone will inevitably experience these troubles, but by 2050, people may be able to recover from frustrated emotions faster and improve their happiness.

The novel "Adaptability" mentioned the artificial intelligence therapist project. When something frustrating happens, the artificial intelligence therapist will transform into a suitable appearance and provide consulting support.

It may become your trustworthy friend, someone who disagrees with you, or even your beloved puppy, to have a virtual conversation with you to release stress.

The artificial intelligence therapist will use a wearable device called an "emotion capture sensor" to sense your stress level and changes in your emotions, and decide what to look like.

"Emotion capture sensors" are different from the smart watches we are familiar with. They are worn directly on people's skin and are very inconspicuous, making people almost forget its existence.

The sensor can monitor your emotional state around the clock by sensing the hormone level, blood flow rate and blood composition in the blood, and it will send out a signal when it detects any abnormal state.

The artificial intelligence therapist will tailor the best solution based on your mood changes, stress, values ​​and other data.

If you are also overwhelmed by pressure in 2050, would you consider participating in this psychotherapy that is a combination of artificial intelligence, wearable devices, VR, skin chips and other technologies?


The story takes place in 2050. Due to climate change, many people have lost their homes and lived at sea, forming a maritime community called "Demistates".

People live in houses that can float on the sea. These houses can move freely on the sea, forming a unique maritime city.

The protagonists Ikyu and Yori grew up in a sea city, and then left their island one day, drifted to Tokyo Bay, and started a new life in Tokyo.

Yori's personality changed drastically after participating in a service exchange project in Tokyo. While looking for reasons to change his best friends, Yori discovered the secret of the sea city.

-Mai Yuanliao, "You, Still You"

Will the earth's plate in 2050 be the same as it is now?

The report of the World Climate Research Program pointed out that since 1993, the global sea level has risen significantly, with an average annual upward trend of 3.1 mm, and this upward trend is accelerating.

The slowness of sea level changes makes it easy to forget the risk, and over time, this hazard will be magnified.

In 2050, due to climate change and other reasons, some people will lose their homes and become "climate refugees" living on the sea, living in floating houses on the sea, and becoming "sea nomads."

These people floating in the oceans of the world, from different cultural fields, coexist with the natural environment through unique residential structures, forming a unique ecosystem.

According to Sony’s designer’s vision, every house used at sea will be equipped with a clean filter engine, sails and stabilizers to keep the house from being moved by waves.

The variable roof can be folded in a storm to avoid being blown away by the storm, and can be unfolded to use the wind as a power source when traveling. The house on the sea adopts a two-story structure, divided into public spaces on the water and private spaces under water.

Solar panels are placed on the roof to generate electricity needed for daily life. The electric energy generated by each house is stored in an energy tank, and when the energy is surplus, it can be recovered by the energy tank floating on the sea, and then transferred to the house that needs more electricity.

People live in these floating mobile homes, which can travel freely on the sea, depending on the weather, ebb and flow of tides and time. Sometimes people may migrate to a place with schools of fish in search of food, and connect together to resist the huge waves due to storms.

Sometimes people can also connect with houses in different "ocean cities" and interact with people with different cultures and values. This mobile lifestyle makes the urban ecosystem more mobile.


In 2050, when smell can be enjoyed as a kind of entertainment, how will people's entertainment methods change?

Research on the field of smell has made considerable progress by 2050. People can reproduce a specific smell through digital technology and share it, which has given birth to a new kind of entertainment.

The trend of wearing masks due to epidemics will still exist until 2050, but masks are no longer used to defend against diseases, but to "enjoy."

The protagonist Satoru and his wife Yuki have been married for 7 years. Suddenly Satoru made an unusual request to his wife-he wanted to try to develop a platonic relationship with a stranger that is independent of social identity and even beyond the body.

Satoru brought his lover to a "smell restaurant": they put on masks, covered their faces, tasted the scents of food, and shared their experiences with each other. Does this kind of platonic love really exist?

—— Tsukui May, "Strange Romance"

What will you do at the weekend?

Going to watch a movie, listen to a concert, chase a popular variety show, or finish reading the novel that has been delayed for a long time.

For a long time, we have relied on visual and auditory entertainment, because among the five senses, audiovisual can directly stimulate our emotions and memories, while the sense of smell is often ignored.

With the development of technology, people can digitally control the formation of specific tastes. At this time, taste will also become an important information carrier, and smell will become one of the entertainment methods.

It is possible that in 2050, people’s weekend list will add one more item: "Go to smell museums, smell restaurants and smell things."

This is a new entertainment for the senses.

Based on this concept, Sony designed a special smell mask.

The scent mask is equipped with a tiny box containing compressed low-molecular compounds to replicate the scent. The mask frame is made of metal artificial muscle and bio-fiber materials, equipped with odor reproduction, retinal projection and bone conduction technology.

This kind of entertainment service becomes "sensory entertainment". The mask can reproduce the smell of the past based on the large amount of emotional data that has been stored, and evoke the user's nostalgia.

The strong smell of the soil flowing through the rain, the shampoo used by the same seat in junior high school, and the unique aroma of the wooden home in the old home. These memories will be passed through the hands of the chefs in the "Smell Kitchen" to bring the diners back to the past. Emotions, re-experiencing faded memories.

In 2050, people have made great breakthroughs in the study of odors. Digital odor generators can be used to generate different specific odors to stimulate our senses. People can share specific smells to enjoy this special way of entertainment.

Odor is supplemented by retinal projection, bone conduction sound transmission, and the combination of smell, sight, and hearing can bring a highly immersive way to relive memories.


By 2050, the social security system may change, and the basic income of the whole people will be guaranteed.

At that time, people may have to distinguish between the "jobs" necessary to maintain their lives and the "work" purely for enjoying life. This difference may change the way people live and how they plan their lives.

As the basic income of the general citizens is guaranteed, more and more people will choose a more enjoyable job besides basic work. One day, Shibuya, the protagonist at work, suddenly decided to choose another life because of an old man in front of him…

——Fujii Taiyo "Occupation or Career"

2050 may be a society with more diverse values ​​and lifestyles. In order to "live better", many people will formulate the most optimized life plan.

"Career or Career" puts forward the concept of using "life simulator" to optimize life. This is a brand new service that allows people to simulate their life possibilities very accurately.

"Life Simulator" is a simulation analysis service based on artificial intelligence by integrating and analyzing personal data (such as age, gender, occupation and income), biological data including hormone levels and genetic information, and past behavior history. .

Based on various complex data of each person's past and present, the "Life Simulator" can calculate the possibilities of his future life.

All possibilities will tell you with visual data. When you stand at the crossroads of life, the "Life Simulator" is like a navigation in life, planning your route for you.

The author Taiyo Fujii believes that this can help users maximize their potential, or provide an inspiring suggestion for users on how to live, and encourage people to pursue a life that they truly yearn for.

But if you can really see all the possibilities of life at once, then life in the future may be boring.

Science fiction is the "telescope" of technology companies

"ONE DAY, 2050" is a purely conceptual exhibition. Sony repeatedly emphasized in the exhibition that the content of the exhibition is purely fictitious and has nothing to do with the planning of Sony's future products and services.

In fact, compared to exhibitions, Sony is more inclined to define "ONE DAY, 2050" as a future human life seminar, using the bold and detailed imagination of science fiction as a tool to create prototypes for the future, while Sony is exploring As a possible role for technology companies in the future.

What's the point of this?

▲ "2001: A Space Odyssey" in 1968 predicted you who can not eat without video

In 1865, Verne fictionalized the story of humans flying to the moon in the novel From the Earth to the Moon; in 1931 Aldous Huxley imagined the birth of antidepressants in the Brave New World; 1948 Arthur Clark’s "Outpost" (later adapted as "2001: A Space Odyssey") mentioned that mankind will use a flat screen to watch news in the future.

Looking back from now on, these imaginations have all become reality one by one. Science fiction is like a thought experiment. It can get rid of real factors such as technology, capital, and commercialization potential, and verify the feasibility of the product through fictional scenarios.

Amy Gibbs, editor-in-chief of Digital Pulse, believes that exploring the future with science fiction as a design prototype can allow technology companies to pay more attention to the needs of "people" themselves.

How future products will interact with people, what problems they can solve, and what roles they play in life. These questions can be answered through the imagination of scenes in science fiction, allowing designers to explore how technology can change human life. Respond to people's needs.

Just as "Star Trek" can inspire the design inspiration of mobile phones, it is not because the mobile phone plays a key role in the drama, but it fictionalizes the use scenes for people to communicate easily in daily life.

Sony is not the first technology company to use science fiction to explore future design. Technology giants such as Microsoft, Google, and Apple have tried to collaborate with science fiction writers.

These works may not be able to accurately predict the direction of future technology, but these unconstrained concepts can still provide a "starting point" for the development of technology, and stimulate future product design inspiration through current sociological and economic trends.

If you are interested in Sony's "ONE DAY, 2050" exhibition, you can go to Sony's official design website to browse it. It not only has all the conceptual designs related to the 4 themes, but also includes short stories created by 4 writers.

Perhaps it can be said that Sony moved the entire exhibition to the Internet to help people envision the future, then push back and think about "what should be done now." This mode of thinking itself is already quite the future.

Higher, higher.

#Welcome to follow Aifaner's official WeChat account: Aifaner (WeChat ID: ifanr), more exciting content will be provided to you as soon as possible.

Ai Faner | Original link · View comments · Sina Weibo