Say goodbye to the “Fake Smile Elite” of Maimai LinkedIn, this “Workplace Edition Little Red Book” allows you to be yourself

You can be a hard-working programmer from a big factory, or you can be a head digital up master, a bass player, a talk show lover, a tavern owner, a vegetarian… or even a soft yoga instructor. .

In 2007, the concept of "slash youth" was first proposed , and today it has become a habitual phenomenon. The capable young people in this class can do multiple jobs, and they can do multiple jobs.

▲ Picture from Unsplash

But no matter how wonderful "one person plays multiple roles," workplace social platforms don't care much. Its curiosity and definition of you seem to always be limited to the greetings of the seven aunts and eight aunts each year:

What do you do? Where are you working now? How much do you earn every month?

A product called Polywork is trying to change this concept.

Polywork: Instead of being labeled, it's better to define yourself

"Poly-" is a root prefix in English, meaning "more". Literally, Polywork wants to tell you: This is the happy planet of slash youth.

Polywork , founded in 2020, began to test online in April this year, hoping to create a brand new workplace social network. Here, you can create your own personal homepage, choose your identity badge, record the projects you are proud of and the small achievements you have achieved; you can also find people who have the same interests as you, and collaborate and do things together.

Isn't it about writing a resume, listing skills, and finding someone to find a job? Sounds similar to Maimai LinkedIn? That's far away!

In traditional workplace social platforms, everyone’s page looks like a boring electronic resume. You wear a business avatar with all suits and leather shoes, label your school background, work experience and award skills in an orderly manner, hoping to create a professional image of capable elites and attract HR who come to hook up to give you a few more Ks.

In Polywork, everything is loose, free and creative. Founder Peter Johnston believes that people should not be defined by the labels given to them by society. Everyone is like a polyhedron. In addition to working from 9 to 5, there are more things you love to tell the world who you are.

Badges are the first step for you to define yourself. You can choose multiple cross-border identities, write down areas that you are good at or interested in, and even customize some outrageous descriptions. With a few key words, you can outline a more lively workplace.

For example, Polywork user @fonz is a Netflix product designer, as well as a "sneaker fan", "investor", "podcast anchor" and "daughter's dad".

@cassidoo is the development experience director of a technology company, as well as a "mechanical keyboard lover", "emoji maker" and "speaker".

These chaotic but vivid descriptions are hard to see on professional social platforms that emphasize professionalism and rigidity. In Polywork's product design logic, the identity badges and placements you choose for yourself even take precedence over your self-introduction and work experience.

Another special feature of Polywork is to record highlights (Highlight) .

Whether it is work changes, project activities, side-work hobbies, or important moments in personal life, they will all be presented here in a timeline. You can be excited about writing a manuscript with a reading volume of 10W+, cheering for the creative execution of a live event, you can also display your own marathon medals, and participate in the perfect garland of barista training…

According to the founding team of Polywork, these specific events and activities can better reflect who you are, what you are doing, and what you care about.

▲ One of my news

Johnston pointed out that in the past 20 years or so, companies and positions have been the main way to define people's identities. LinkedIn just put your yellowed resume in your briefcase for 10 years on the Internet, and it didn’t change its format. Polywork hopes to bring a true digital resume and achieve what LinkedIn didn’t do.

Is a resume full of skill points really useful? For me, the important thing is not what skills you have, but what you are actually doing with them.

Some people think that Polywork is a "hybrid of LinkedIn and Twitter," while others call it "my life resume."

The resume is flat, standardized, restrained and cautious; while people are lively, real and three-dimensional, and change at any time. In today's pursuit of individuality, no young man is willing to be crudely and directly summarized by single labels such as "that bank clerk", "this big factory programmer", and "a certain advertising plan".

No likes, no comments, then…how to socialize?

Every time you open professional social platforms such as Maimai LinkedIn, information is always rushing to your face, many, messy, and chaotic, and every section is vying for your attention:

Your friend's network has been updated! You can't miss these workplace tips! There is another job opportunity to look for, hurry up and take a look! Want to know who has seen you recently? Open a VIP and experience it!

▲ LinkedIn interface, interaction and design often remind me of Renren.com back then

In contrast, Polywork's interface is much more concise. In addition to your personal homepage, Polywork has mainly created two different social scenes: Multiverse and Space Station .

The name sounds cool, but the "multiverse" is actually a spacious and open square where you can see what other Polywork users are doing. The information flow in front of you can be customized. You can only view the dynamics of the users you are following, or you can select and view according to different identity badges, and manually break the information cocoon at any time to gain some cross-border inspiration.

And the "Space Station" is more like the kind of crouching tiger, hidden dragon talent market. Here you can find investors who are waiting for good projects, content creators who accept invitations, developers who are willing to participate in product beta testing, and event guests who can come live and connect…

▲ Investors who are willing to talk to you about the project

When setting up a personal homepage, each user can choose whether he is willing to contact strangers and collaborate on certain opportunities and projects. You need to indicate your intention and leave the necessary information in order to have direct communication and contact with the other party (equivalent to the function of private messaging on the site).

Although I want to create a brand-new workplace social network, some of Polywork's product designs may make people feel a bit "mysterious".

Polywork does not have a like function, nor will it publicly display the number of followers (only visible to the user). The founding team believes that these features "will turn social networks into anxious popularity contests" and even affect everyone's free self-expression.

Another point that is also "mysterious" is that since the test went live in April, Polywork has still not set up a comment function. Twitter user @drewclemcr8 once stated that he couldn't comment on the highlights of the record, and felt that he was "talking to himself".

▲ Picture from NY Times

It is a good thing to express stress-free, but in the long run, the lack of like and comment functions may also make Polywork's community atmosphere diminish and lose its stickiness.

In the past few days of trial experience, I have followed 20+ interesting users, but due to social fear (and there is really no need for collaboration and contact), I did not pluck up the courage to send a private message to one of them communication.

In contrast, following, likes, and comments bring me less psychological pressure and social costs. When I saw that a user posted an interesting project content, my first reaction was to rush to the comment area and type a sentence: Brother, yes, this is quite interesting!

▲ The dynamics of a Polywork user has cast his first NFT series of "human stamps". I would like to give a thumbs up, but the product won’t let you

Interesting version of Maimai LinkedIn? It's more like a small red book for the workplace!

Because Polywork only has a web version for the time being, after a few days of using it, I found that I actually experienced how to make a personal website, and it was a bit like returning to the era of blogging where I was recording everything.

Polywork is not so much a concise and interesting version of Pulse LinkedIn, it is better to say that it is the "Little Red Book of Workplace". When choosing identity badges and recording highlights for myself, I repeatedly thought of Xiaohongshu's slogan "Marking Your Life". Use it: Use Polywork to mark your slash life. There is no sense of violation and.

For me, the greatest value of Polywork lies in not measuring people by a single company job standard, but trying to restore everyone's love, creativity and vitality in 360°. This is actually guiding users to break the flat resume thinking and rethink and recognize themselves.

Polywork user @miffens said , "I always thought I was boring. The various badges on my homepage made me look at myself in a different and positive way." I also have the same experience.

On any workplace social platform such as Maimai LinkedIn, I am just an ordinary editor of Love Faner. Only in Polywork, I dared to write "wild illustrator apprentice", "super cat slave", "procrastinator", "anxiety man", "never appeared on stage talk show actor" in my personal data, such unprofessional and even self-explanatory. description of.

▲ There are more outrageous identity badges, folded up

But if you ask me: Is it possible that Polywork will replace the traditional but mainstream workplace social platform of Maimai LinkedIn? I will answer you: difficult.

At present, LinkedIn has 774 million members worldwide. Although the elite attitude is unacceptable in China, it is still a workplace social platform that foreign employees, overseas returnees and corporate executives like to haunt. With more than 110 million registered users and an industry share of over 80%, it relies on the community atmosphere of recruitment + anonymous disclosures to firmly sit in the position of the "domestic workplace social brother".

▲ Picture from Unsplash

Polywork now is more like a tool to build a personal brand. It's the highlight of getting rid of boring resumes, but it's just a small and beautiful younger brother in terms of connecting people and opportunities.

Share a detail that is difficult to use-the current Polywork only supports user name search, even if there are multiple Facebook development engineers stationed, the result will be 0 when you enter "Facebook" search; when you enter "engineer", it will only show up The result with the word engineer in the user name. This design makes "expanding contacts" a needle in a haystack and inefficient on Polywork.

Since Leonardo wrote his first resume in 1482, the practice of judging a person by skills and work experience has grown into the bones of the recruitment system.

▲ More than 500 years ago, Leonardo’s resume

It is difficult for Polywork to shake this kind of thinking at one and three moments, because this is essentially an efficient way of doing questions between the recruiter and the applicant: my employment needs and the essence of your resume, look at the matching degree. . Those well-known company positions are a reassuring endorsement and a label that can quickly establish understanding.

But in the future, Polywork may become a supplementary reference for the recruitment system.

In May of this year, Polywork raised US$3.5 million in the seed round, and in August it received US$13 million in the A round of financing. The founding team stated that it is currently developing an APP version.

Every time a friend of mine meets a Tinder netizen, he opens LinkedIn to secretly check their professional profile. In the future, HRs, will they also open Polywork before the interview, change their angle, and get a more 3D understanding of the candidate in front of them?

(Title picture from: Japanese TV series "We Who Can’t Become Beasts")

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