Reno8 Pro+, “Fusion” and “Pure”

In the fourth century B.C., the cognition of color was still based on the pure sensibility of light and dark. The philosopher Aristotle at the time believed that blue and yellow were the primary colors of everything. They correspond directly to the polarities of life.

His color theory has had a profound impact on art history, and in the following millennia, many artists have generally adopted this theory to present their works.

It was not until the eighteenth century that Newton accidentally discovered the spectrum of visible light, and then proposed that "color is the result of the refraction of white light".

This theory broke people's cognition, and many famous people began to refute this theory of pure rationality, including the German dramatist Goethe, who believed that color cannot be measured, but only felt and described.

This is the first collision of color, rationality and sensibility.

▲The various emotions of "Inside Out" are also represented by different colors.

In 1910, Kandinsky proposed a theory of color, which connected the different emotions people generate with the different hues in the spectrum, establishing a bridge between reason and sensibility.

Up to now, color and color are actually walking on the boundary between science and art. It can be defined by formulas, become a piece of code in a computer, and it can also become an emotional prompt in a work of art.

The rationality and sensibility of color are gradually merging together.

The same is true for OPPO's newly released Reno8 series, which has bold designs, emotional expressions in different colors, and a bit of rational persistence. It can be said that it is just right to mix rationality and sensibility, and even some " Drunk" state.

The sensibility of the Reno8 series, from figurative to imagery

"Sensibility" is easy to define. It is the feeling and emotion that people have about something through their senses.

On the Reno series, what resonates naturally is the design and color selection of the fuselage. To put it more bluntly, it is very subjective whether it looks good or not, whether it is high or not.

▲ OPPO Reno7 Pro.

The Reno series has been moving closer to the "trend" since its inception. Reno's design style and external expression have a high priority within OPPO, even exceeding the needs of process engineers.

Since Reno started to use the "crystal diamond" process, behind the iterative update of the crystal diamond process is actually the designer's leadership based on the expression of "trend".

▲ Reaching the mature three-generation crystal diamond technology.

At that time, the industry did not use brilliant colors and crystal diamond technology extensively for products, and the shiny Reno successfully caught people's attention as soon as it came out.

When it comes to the Reno8 series, a lot of solid colors are used in the overall style, and the design language of the fuselage also begins to be "simple". It seems that the Reno series hides the traditional use of various colors and complex body lines, leading a new "trend" with a pure and minimalist style.

In fact, not only the creator of the trend Reno, the mature crystal diamond technology has been widely used in various brand products. In the words of the OPPO designer, "it's easy to get aesthetic fatigue".

Compared with colorful, pure and elegant style, in addition to inspiring people's different emotions, will also make people "bright". Trends are cyclical, and the key is to see when to be a "retrograde", and the simple and elegant design of Reno8 is such a challenge.

If the use of solid colors is the basic element of minimalist style, then the new "Liuyun Double Mirror" design of the Reno8 series is "excellence".

Inherited to the family-style design language of the Find X series, the camera module has a good integration, but the style is a bit "challenging".

Looking at the time line, the industrial design of smartphones always evolves towards "integration" and "simple". Whether it is Find X or the camera modules of the Reno8 series, they all follow this rule.

▲ OPPO Find X5 Pro.

In addition, the choice of this module has another meaning. Reno has always been labeled as "portrait image", and the large-sized camera module belongs to a "symbolic" representation. Compared with Mariana X, which is a feature for professional groups, it is more likely to become a point of recognition for people's image performance.

When the Reno series was born, it drew inspiration from nature, and then referred to color institutions such as Pantone, presenting known natural colors and existing trends.

When Reno goes further, the emergence of crystal diamond technology, the expression of the trend will stay at a certain moment, with a strong visual impact, this "symbolic" style can easily become a series of memory anchors.

Since exploring aesthetics, Reno does not want to stay on the surface of the prosperous scene, but wants to express the deep meaning behind the color, which is the color theory proposed by Kandinsky.

A beam of white light contains different spectrums, and different colors can arouse people's different emotions. The Reno aesthetics are shaped by stimulating different emotions. It is also that this series has shifted from figurative aesthetic expression to imagery, and the level is deeper.

The Reno series is visible to the naked eye. The ever-changing design style, color selection, and craftsmanship are the evolution of aesthetic expression and a clear line of the evolution of the Reno series itself.

The rationality of the Reno8 series is extremely thin and light

Design and color may be the dominant visual characteristics of a product, but lightness and feel are the most direct impressions left in the minds of many people after intimate contact with the product.

If the pursuit of aesthetics is perceptual, then the characteristic of lightness and thinness, which is supported by data, returns to rationality.

Under the premise of being thin and light enough, the selection of excellent materials and the improvement of craftsmanship will only make sense to improve the "feel". In other words, thinness and lightness are the basis of hand feel.

The emergence of the entire Reno series actually came with the wave of 5G mobile phones. The initial 5G mobile phones were a bit overweight, in order to balance battery life and reserve antenna space.

▲ OPPO Reno3 Pro 5G.

Although the first two generations of Reno have been optimized in design, they cannot be called "thin and light". Until the third generation, Reno listed thin and light as a "red line" of the product.

The body of the Reno8 Pro+ is as thin as 7.34mm, while the previous Reno7 Pro is 7.45mm, and each generation is thinner than the previous generation. It seems to be the persistence of the product manager and the efforts of the industrial designer. In fact, the biggest contributor is the body structure behind engineer.

After many generations, they have gained considerable experience on how to "stolen" space in a limited body.

In the ultimate Reno8 Pro+, OPPO structural engineers shortened the length of the motherboard, reserved space for the battery and Mariana NPU, and then compressed the thickness of the fuselage through the use of special components and the optimization of structural "stacking".

To sum up in the words of OPPO's structural engineer, being thin and light on the surface is actually the ultimate challenge of the technology behind it, and this challenge is far from over for Reno.

As a result, the Reno8 Pro+ may be attracted by the elegant color scheme at first glance, but after getting started, it is attracted by the "light and thin" feel.

This is also when I received the Reno8 Pro+, all my friends who touched it would sigh "so light, so thin".

In fact, lightness can be attributed to the design of "no burden". Similarly, after Reno3 aimed at "lightness and thinness", the design concept of no burden began to accompany Reno.

Looking closely, the changes in the different processes of the back cover and the transitional form of the frame have improved the feel. The screen border is gradually thinner to enhance the visual immersion. The addition of the X-axis linear motor makes the interactive feedback more delicate. These are all "no burden" concepts for Reno users.

On these foundations, the built-in Mariana X NPU chip in Reno8 Pro+ also brings a gain to the static and dynamic image experience.

"The thinnest in history", under the title determined by objective data, can be said to be a general direction of Reno series design, and it is also the result of Reno's continuous optimization of the internal structure of the machine.

If the overall design and color can be seen at a glance, the optimization of the feel obviously requires further "touch". It is also a dark line in the evolution of Reno's generations, which quietly affects people's senses.

"Return" is the new theme of the Reno8 series

The design of the Reno body has a deeper expression, and the stacking inside the machine is constantly improving. Why did it start to "return"?

The first level of return is actually the beginning of Reno8's "people-oriented" return to the humanistic atmosphere.

In the first generation of Reno, most of the colors and designs used came from the sea, and based on this, the subsequent Reno began to use the improvement of craftsmanship to express unrestrained colors, from "sunset" to "star river", from "clear sea" to "" Meteor", full of imagination.

On the Reno8 series, the change can be seen from the name alone. Leisure, stroll, and encounter all express the state of people, not the natural scenery.

The second layer is a return to purity.

It can be pure color, the design style is simplified and simple, and it returns to elegance. Just like the flagship Find X, it outlines the elements on the fuselage with the least lines.

At a deeper level, it is purely a presentation of delicate beauty. No matter how many wavelengths different colors have, in the history of art, it has always been an emotional cue in the work.

The fiery red, the blue melancholy, and the green vitality all trigger different emotions. In the final analysis, it is purely a manifestation of humanity.

The third layer, return to balance.

Looking closer, the strong symbolization of the Reno7 and Reno6 series is the shiny appearance brought by the crystal diamond craftsmanship, which is slightly biased towards women. Looking at it from a distance, the early Reno actually has a fairly balanced product sequence, with half and half of warm and cold, and has a wide audience.

The unique color matching of Xiaoyao Green and Walking Gray on the Reno8 series is close to neutral and balances the audience. And this is also the "balance" that OPPO designers have been doing from the era of feature phones to the era of smart phones.

Looking closely, many of the colors in the Reno8 series did not use the three-generation "crystal diamond" process, and the lines and colors of the fuselage became simpler. These style changes can be regarded as a self-innovation of the Reno series.

But returning to the exploration of aesthetics and color, the Reno series has not changed. The pure color and humanistic Reno8 series seems to have settled down in the exploration of color trends and tried to return to the origin of color.

Behind this, supporting the rational and emotional coexistence of Reno products is another "core", which is the refinement of hardware.

On the premise of not losing performance and experience, Reno has continuously made "extreme" in thinness and specifications through technological evolution. The Reno8 Pro+ even broke the thin and light record held by Reno itself, and packed a dual-cell and a large 4500mAh battery.

This bright and dark evolution, coupled with the blending of rationality and sensibility, has enabled the Reno8 series to achieve self-innovation and elevation while keeping the "core" unchanged, and still explore the industry New trends in design.

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