New iMac experience丨Jobs: Color change. Cook: Received.

The brand-new iMac is like an iPad with ribs: it's all square shape, aluminum alloy back cover, and one-piece glass. But the chin alone was not removed as everyone expected.

The power cord interface has been replaced with a magnetic suction type, which makes it easier to blindly plug in, but you don’t have to worry about being cut off, because it’s pretty solid.

Compared with the replaced 21-inch iMac, not only the screen becomes larger, the screen is upgraded from the highest 4K to 4.5K, the original color display technology is added, and even the camera is upgraded to 1080P.

The previous USB-A and SD card slots have been cancelled, leaving us with two ports compatible with Thunderbolt and USB 4. If you have a mid-range or high-end version, there will be two more USB 3 ports.

In addition, the difference between the Beggar version and the mid-to-high version is also reflected in the number of GPU cores, hard disk space, whether it is equipped with a network cable interface, and whether the keyboard is equipped with Touch ID.

Of course, I know that the new iMac is more attractive to everyone's eyes is the color. On the basis of silver, red, orange, yellow, green, blue, and purple have been added this time.

The new colors this time also happen to be the 6 colors of the Apple color logo.

And what we have is the green one. Not only the keyboard and mouse are green, but the charging cable, data cable, even the handle of the outer packaging and the hello on the screen protector are all green. From unpacking to taking out the machine, it has always given people a highly unified enjoyment.

But what I never expected is that this kind of enjoyment will continue to penetrate into the system after it is turned on.

The welcome interface, wallpaper, icons, buttons, input methods, selection boxes, highlight selection, etc. are all set to the corresponding colors by default, so that you can go from green to toes.

I can only say that in these details, Apple has never let me down.

As an all-in-one computer with a 4.5K screen, it is even lighter and thinner than a 1080P display of the same size.

Behind the flimsy, it relies on the M1 chip developed by Apple.

In the past, when using the Intel platform, a huge motherboard was needed to carry components such as CPUs and GPUs that were distributed. The M1 integrates them all on one chip, and the lower heat generation also allows the heat dissipation module to successfully slim down.

When we saw this 4.5K screen later, our eyes were bright. But there is a hint of worry in the eyes, and the reason is this M1 chip.

So we took out the Qiafan tool and a M1 MacBook Pro with the same price to compare with it.

First, we tested the editing of 4K material on Final Cut Pro. Load two tracks on 16 inches for preview, there will be frame drop.

But on two M1 devices, two tracks are previewed smoothly, and three tracks will drop frames. After all, M1 and Final Cut Pro are both their own sons.

But when it comes to rendering and exporting, the difference between the three is not particularly obvious, and the 16-inch MacBook Pro will be slightly faster.

Secondly, we also used PR 2020 to output a 1080P, 25fps, 15Mbps bit rate. It should be stated that since the PR adapted to M1 has not been released yet, the version we tested is a translation version, so the results are for reference only.

The results showed that the performance of the two machines that also used the M1 was similar, and both were slammed by the 16-inch MacBook Pro.

From these two sets of results and running points, the performance of the two M1 products is equivalent, and the 13-inch MacBook Pro is slightly better. The reason is that a GPU core is locked by the Gigabyte version.

So, if you want to know more about the performance of iMac in working scenarios, you can refer to our video of testing M1 MacBook Pro.

The comparison with the 16-inch MacBook Pro shows that if you choose Adobe software as a video production tool and require higher performance, the new iMac will be slightly weak.

But if you are using Apple's ecological software, or have low hardware requirements, then the iMac equipped with the M1 chip is very cost-effective.

After all, this is an all-in-one computer with a 4.5K screen.

Although the office does not meet our video production requirements, it is really cool to use it to fish.

4.5K display, equipped with 6 speaker system, the effect is really good.

Thanks to the addition of the M1 chip, you can now play iPhone and iPad games on iMac. You can even connect to the PS5 gamepad to show off.

As for who is suitable for purchase, what I want to say is:

iMac is a computer that most will not consider, but in fact it is very suitable for most use.

As long as you don't have to travel frequently and have no high performance requirements, the integrated shape, high-quality 4.5K screen, and Apple's ecological synergy will make you feel that it is worth the money.

While searching for information, we found two promotional videos.

One is the latest iMac, and the other is the color version of iMac G3 from 1999. The two films are very similar. On the surface, the new iMac looks like a tribute to the classics. But in my opinion, this is more like an accidental coincidence of different eras.

Because color has completely different meanings for the two.

After Jobs returned in 1998, Apple released the first iMac G3 with a blue transparent case. The market has responded enthusiastically, and it has also saved the desperate Apple.

Seeing the iMac's great success, Bill Gates even pointed to a PC painted in red and said:

Let's apply paint on this broken machine, isn't that the way it is!

But when the iMac G3 was launched in more colors, Jobs said that for this design, they actually spent 9 months to learn plastic chemistry.

With such a lot of work, there is only one purpose: to make the iMac more intimate.

At that time, computers were still an expensive and unfamiliar commodity for the general public. And a lot of off-white computers have deepened this cold image.

The color iMac G3 just wants to get closer to people.

But this time the return of color seems to want to tell people that this distance is a bit too close.

In 1844, Marx first proposed the concept of alienation. It means that the products produced by human beings in turn dominate human beings.

Do you feel lost when you put down your phone?
When you feel stressed, do you pick up your phone as soon as possible?
Will your attention be interrupted by various news?

If you meet one of these points, then you are even alienated by the mobile phone.

Over the past 23 years, technology products have become closer and closer to us, even closer, monopolizing our lives. But it should be like this colorful iMac, it should be a part of colorful life, it can be perfectly integrated into life, but it should not rule life.

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