IKEA, Hermes, Porsche are here! We’ve compiled the biggest highlights of Milan Design Week 2022

It's coming, it's coming, it's coming!

From June 7th to June 12th, Milan Design Week begins. This is the "Olympics" of the global furniture industry, bringing together the world's top design concepts and top design achievements.

There is no doubt that you can see beauty at Milan Design Week.

But at the same time, maybe you are also willing to take a look at the changes and novelties of the design with us.

Hermès, IKEA, Porsche, make something special

Hermès will not be absent from Milan Design Week.

Every year Hermès presents the brand’s latest home collections during Milan Design Week, last year they were more focused on getting back to their roots – all the products on display entice you to touch and experience it, revealing a sense of command from raw and natural materials at a time. Evocative powers such as paper microfiber seats, white cashmere felt mixed with gold threads, tables carved in stone.

▲ 2021 Hermes lets you touch

But this year, Hermès has used new materials.

For the first time, textiles became the central theme of the home collection. In this year's design, Hermès pays special attention to the light cashmere material. Gianpaolo Pagni, the designer who designed the Hippomobiles pattern, used cashmere to design a bed sheet that highlights the stitching and quilting technology. Fibers that balance the vividness and durability of textiles.

Of course, the price is certainly not cheap. However, I can at least tell from this sheet that after Hermes, there will be more and more expensive cashmere fabrics.

▲ Hermes cashmere fabric

Porsche 's immersive sculpture "The Art of Dreams" is a combination of flowers and technical products.

This is an immersive art installation created by flower artist Ruby Barber of Mary Lennox Studio. The installation will be equipped with a dozen drones to realize the artist's vision of transferring rendering and animation from the virtual realm to reality. .

▲ Flowers with drones

On-site exhibitors can also explore the interaction between nature and technology through fantastic installations, and experience the surreal vision presentation.

As for why Porsche made such a device, Ruby's answer is that he understands the art of language .

We often see photos of vintage sports cars with a bouquet of flowers, and the combination of the two instincts creates some visual excitement. Flowers and cars are also a "language" of luxury and beauty, and the coexistence between organic and artificial, natural and artificial, is an inspiring and interesting aesthetic pairing.

▲ Drone and flower

But to say that the fashion industry is most closely related to design and architecture is Prada . If Hermès shows a specific product, and Porsche is an artistic installation, then Prada is a "Prada Frames" event. Seminar", the whole level "swish" was improved at once.

The workers cried when they heard it. They listened to the boss's meeting at work and the artists during the design week.

▲ Prada called you to a meeting

But this is also the most special part of Prada. In addition to artists in the fields of design, architecture, and curation, the speakers of this seminar are also anthropologists and activists. Their sharing and achievements have gone beyond the scope of product design. Allows you to further understand the complex relationship between design and the natural environment.

Formafantasma has been researching the role that forest ecosystems can play in design, and the purpose of their collaboration with Prada at Design Week is to build a new platform that does not criticize the ecology of product manufacturing, but strives to develop a new design culture. The head of Prada also said:

Conversation has always been at the heart of the Prada research world, so the Prada Frame and Formafantasma are a very natural step in that direction.

▲ Seminar site installation

Luxury goods meet to make cashmere household products, only LOEWE still "remains true to the original intention". The brand makes raincoats, hats and baskets from straw, reed, briar and other natural fibers.

But the most impressive thing is their mature skills in the process of bag weaving. A series of bags are as impactful as sculptures, and the fringes on the bags are equally flexible.

▲ LOEWE's woven bag

These brands appearing at Milan Design Week are more of a pioneer and comprehensive show. After all, everyone knows that the brand's most famous product has never been furniture. But it's different for IKEA . IKEA, which sells furniture, comes to Milan like "returning to her parents' home", and it has to create a 6-day "IKEA Festival" in Milan.

At the IKEA festival, you can see the project H22 in Helsingborg, Sweden, which aims to build the sustainable city of the future. The exhibition, named after the "moment", will show the relationship between different people and the houses they live in.

▲ Part of the IKEA festival

The whole IKEA festival experience is like visiting IKEA, or experiencing the Plus version. Because in addition to movie theaters, food stalls, and various circular shops, there are also performance areas specially prepared for musicians and speakers, as well as pop-up areas that are different every day, giving you a new feeling every day.

Among them, a young refugee will share his family story on the way to exile on the spot, and IKEA has also made a special "house" for him. You can also get a sneak peek at Design Week to see IKEA's reimagined classic FRAKTA bag for the Swedish House Mafia. The difference is that this time the bag is a cooler black.

It's just that what I want to see most is this sparkling "egg", which is like a disco ball of light, and IKEA has made it into a bed or sofa. At present, there is no official introduction to this blinding dazzling device, and my only doubts are:

Is it really not dazzling to put this at home?

In addition to big names, unique design

The big brands have been operating for many years and have achieved the effect of "once they bloom, butterflies come spontaneously". And designers want to be remembered by design lovers all over the world at Milan Design Week, they need more eye-catching ideas or more attractive ideas.

Slovenian female designer Lara Bohinc is here with her new furniture designs based on sexy women. She named the sexy chair Peaches, so you can see its inspiration in the undulating curves and creases of the seat.

▲Lara Bohinc and her chair

This cute "Peach Chair" is exactly what you might expect. Through this design, the designer wants to encourage people to accept their own body, "including all her flaws". Lara works as a jewelry designer in a fashion industry that is ashamed of obesity, but years of experience in the industry have not assimilated her, but made her more respectful of women's flesh and wrinkles.

The work will be displayed in an abandoned monastery next to a portrait of a former pope—marked with modern progressivism replacing antiquated values, full of drama.

Of course, it is not only feminism that is progressing, but the concept of sustainable development is also advancing.

In Milan, "Metamorphosis" is no longer a documentary variety show, but a metamorphosis of furniture materials. Just as sneaker brands have launched shoes made from marine debris, this sustainable trend extends to the home.

Italian company Paola Lenti first filled dozens of boxes with different waste materials, sorted them by colour, fabric type, size, and sent the sorted waste to the Campana brothers in Brazil – both Known worldwide for iconic products made from waste materials.

In the end, the "Metamorphosis" of this multinational cooperation made carpets, cushions and sofas. One of the most impressive is a stitched carpet. Although made of waste material, it is very soft overall (it even resembles tentacles according to live user experience).

And the flowers on those soft carpets are made of waste materials of the same color, making the whole blanket both functional and beautiful.

▲ As long as the color matches, the blanket is very special

Also working on the chair is Johannes Budde. The chair needs to be comfortable to sit on, either with a soft material that allows you to sink in, or a solid material that allows you to keep your sitting posture upright.

But unfortunately, some people want the chair to be soft and hard.

Johannes Budde designed chairs with unusual materials. The soft textile is wrapped in a layer of concrete. The fabric remains hydrated and hardened within 25 hours, making it waterproof, fireproof, durable and flexible.

The design of this chair started from the designer's free exploration of materials and found the most suitable presentation form of new materials on the stool. This is also the charm of these design weeks – new ideas, new materials give birth to new ideas, and next year's design week may have more thin concrete wrapped in soft fabrics and made into new new furniture.

However, new materials are hard to come by, and new forms of similar products can be thought of by yourself.

Stefan Diez's 'plusminus' lamps for Vibia allow you to have a flowing light source.

German designer Stefan had the idea of ​​"liberating light from architecture" four years ago. For this purpose, he tried to combine light sources with ribbons, making it a flexible light source connector to provide people with different lights . After years of research, this liberated light has a more complete solution.

The elegant braid replaces the messy cables and wiring that needs to be installed in the wall. With the safety guarantee of the braided belt, the lights can be hung at different heights indoors and can be adjusted flexibly. It is no longer a set in place that cannot be moved for many years after installation, but a flowing light source that you can design and modify yourself.

The theme of this year's Milan Design Week is "Between Time and Space", which is more like a semi-proposition "Composition".

From flowing lights to soft and hard materials, the designer changed the lighting in the room and the material of the furniture itself, making it look different from the past. And the peach chair and the "house" made by IKEA for refugees can also see the changes in our views on ourselves, home decoration, and housing over time.

Everything is special, novel, and transformative.

Not too interesting, not too optimistic.

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