After experiencing these domestic applications on Vision Pro, I found that the reason why it cannot reach the public is not only that it is expensive, but also expensive.


In April, as soon as Taobao visionOS was launched, we immediately downloaded it and tried it for a few days.

Although space shopping still has a long way to go, we have to admit that this new shopping method has brought the plot of the movie and the imagination of the future closer to reality.

At the same time, this experience also aroused our curiosity:

  • What other domestic apps are available on visionOS?
  • How well do they fit?
  • Are there any features that are the same as or even more amazing than Taobao?

So this time, we downloaded more than ten domestic apps at once to see if these manufacturers who dare to take the lead have understood the "first crab" on the eve of the launch of Vision Pro in China.

Customization function, the premise is that you must have a Vision Pro

Among all the apps for experience, the one closest to Taobao and the one with a higher degree of customization is "Dewu".

Both are shopping software in visionOS, but they have taken two obviously different adaptation paths.

Taobao on Vision Pro is based on the original software and adds many "spatial 3D" functions. For example, the main interface recommends 3D display, product display is spatialized, and light and shadow reflections are based on real space, etc. It generally gives people the feeling of AR shopping.

The adaptation of getting things focuses on the word "surprise".

When I first entered the app, the first thing that appeared was a floating window. I thought it would be like Taobao, based on the traditional page, but I didn't expect that after clicking "Enter the Museum", it would really look like.

Dewu App reconstructs the real space around you and brings you to a virtual laboratory, similar to a cyberpunk fitting room.

The product display is very simple and crude: put the shoes directly on the shoe rack.

With space operation, you can bring the shoes you like right in front of you.

The shoes will float in front of your eyes in 3D form. You can click on the menu bar on the right to view the product information of the shoes.

The name, color, release date, upper material and selling price of the shoes are all clearly listed in the table on the right, and even include design details and background information of the shoes.

If this is not enjoyable enough, you can also click on the "AR Space" function to interact with the shoes.

Currently, Dewu has opened two interactive methods. One is "palm adsorption", which simply means that you can hold virtual products in your hand and rotate and move them at will.

There are several detailed optimizations here that are well done.

  • The shoes are completely restored to 1:1, not only are they not molded, but the wrinkles of the leather and the texture of the mesh are all reflected;
  • The model is very easy to follow and can be rotated to any position at will. It cannot be shaken off even if you shake it hard. The shoes will only return to their original position if they are placed in the designated area.

In addition, Dewu also conducted a "virtual try-on" where you can put a pair of shoes on your feet and compare them with the shoes you were originally wearing.

The one on the left also supports movement to adapt to different body shapes.

However, it is a pity that, just like Taobao's try-on, Dewu does not provide a correct occlusion relationship for the model. The priority of the limbs during the try-on is lower than that of the model, so it cannot reflect the true dressing effect.

In addition to being interactive on the shoe rack, the iconic cyan shoe box in the center of the interface is actually an easter egg.

After clicking on the packaging box, a pair of Easter egg shoes will be randomly selected. If it is a style not found on the wall, click Return and the shoes will automatically return to the shoe rack.

Overall, Dewu App has created a more intuitive and immersive item display solution on Vision Pro. From the virtual space to the details of the product, it is very realistic and novel.

It is a pity that the current products in the App are only shoes, or only expensive shoes, and there is no purchase function.

At present, the entire App seems to be just an experimental product. It is more like a VR game, which is fun but not very practical.

Like Dewu, “Ctrip” has also deeply customized Vision Pro, and even the name has been directly assimilated into Trip.Vision.

We usually use Ctrip to order flights, wine, and check prices, but Trip.Vision does not have any of these core functions. Its only function is: immersive viewing.

These landscapes are all famous scenic spots and landmarks around the world, and the scenes are chosen from grand and broad perspectives.

The most spectacular of them all is Mount Everest.

After entering the gallery, you will be in mid-air and can rotate your perspective 360° at will. The scene is restored to a high degree, giving you an immersive feeling.

While viewing the scenery, Trip.Vision will also simultaneously play the introduction of the scenic spots, which is very similar to the "digital tour guide" rented when traveling, but currently only supports English.

In the mood of immersing myself in "cloud tourism", I prepared to set off from Mount Everest and take half an hour to travel around the world. But who would have thought that the excitement of Mount Everest is both the beginning and the end.

Several subsequent landscapes, whether they were Guilin landscapes and Danxia landforms in China, Times Square in the United States, or Teotihuacan in Mexico, were severely discouraged because of the "mosaic" level pixels.

Even on the hot air balloon over Teotihuacan, the proportions of the characters in the scene were seriously out of balance, and the people in the cockpit looked huge and weird.

Currently, Trip.Vision has a total of 18 attractions to choose from, of which 5 are domestic ones, namely:

  • Everest
  • Guilin Scenery
  • Zhangye Danxia landform
  • Chengdu Giant Panda
  • Detian Waterfall

However, regardless of whether it is a domestic or foreign scene, in addition to low pixels, its interactive scenes are also very simple. They can only passively move with the system, and the entire displacement process is not natural, but lags forward frame by frame.

The user's position in the panorama is also a big problem. When entering the screen, the user will float in the air, which is very unfriendly to patients who are afraid of heights.

The last deeply customized software is “DingTalk”.

Compared with the previous entertainment apps, DingTalk focuses on functionality.

DingTalk is adapted to the most basic multi-screen interaction of Vision Pro. Pages can be partitioned and displayed at multiple angles to achieve parallel processing of multiple tasks.

In the chat interface, DingTalk has also specially designed a set of "spatial expressions". The special effects are 2D effects layered with the main interface.

The meeting annotation function is also integrated with gesture operations. During the video conference sharing process, participants can mark gestures in real time and take advantage of the new system's ability to capture gestures.

When watching a DingTalk live broadcast, pinch with two fingers to enlarge the live broadcast window into a giant virtual screen.

Finally, and the one that best embodies the capabilities of Vision Pro: virtual human clones.

Unlike traditional video conferencing, users wearing Vision Pro do not show their faces during the meeting. The “Persona” function launched by Apple for Vision Pro will be used in DingTalk meetings to reflect the expressions and movements of participants in real time.

In fact, DingTalk does not start from scratch like the previous two apps. Instead, it adapts the existing functions of computers and tablets to the native functions of Vision Pro in all aspects.

With such a design, it doesn’t matter if you don’t have Vision Pro.

Although Dewu, Ctrip and DingTalk still have many details and links that need to be optimized urgently, in general, they are still based on "spatial computing" and have created a set of exclusive features that can only be found on Vision Pro. experience.

The remaining apps, in comparison, seem a bit lazy. I divided these apps into two categories. The later the batch, the greater the laziness.

Tiktok, Xiaohongshu, Weibo, and China Merchants Bank App are among the first batch.

What they have in common is that on the basis of the experience being completely the same as that in iOS and iPadOS, the touch operation is changed to "space operation", which barely reaches the passing line for Vision Pro adaptation.

Taking Tiktok as an example, it actually projects the mobile phone interface into the vision of Vision Pro. Basic functions such as likes, comments, favorites and reposts are all there. Compared with mobile phones, the only advantage is that when viewing comments or the author’s main interface, Appears in the form of "parallel horizons".

Except for the gesture control, which takes a little getting used to, other aspects are no different from the mobile version.

Of course, if you are really not used to watching the manual operation process, you can also pull the interface in, slide and double-click on the "void screen" directly with your hands, and use Vision Pro by swiping your phone.

Although the function is not missing, a question will arise:

Why should I use a device that costs 25,000 yuan to use features that can be bought for 25,000 yuan?

If there is still some novelty in using social products such as Tiktok, Xiaohongshu, and Weibo on Vision Pro, then the entry of China Merchants Bank App into visionOS may be the least understood approach.

I really don’t know, what kind of occasion does “space payment” need to be used?

But fortunately, each of the apps in the first batch of teams is at least fully functional, while the following apps have a somewhat "incomplete feeling" that they were rushed to the shelves.

The first is Mango TV, which has very few film sources and cannot be found.

Since the release of Vision Pro, it has received sharp comments from all walks of life in many aspects, including its operation method and wearing experience. Only the "viewing experience" has won unanimous praise from most users.

Movie watching is Vision Pro's trump card. You can get a theater-level experience in it, and it's the kind of reserved theater.

Designing an app around vision must be a conservative plan that cannot go wrong. However, as a video app, Mango TV did not do it well.

First, there are too few film sources. The "Hot Selection" and "Popular Film List" combined only have 9 films.

The second is the lack of features. The most distinctive viewing effect on Vision Pro is "spatial audio and video". Even if only a few experimental versions of "spatial video" are put on the shelves for users to experience, it will be worse than simply uploading the first two. The film source of 2017 is stronger.

The third is a closed ecosystem. Currently, Mango TV does not support online search functions.

So these 9 works are the answers given by Mango TV on visionOS.

Another candidate who "failed" was Gaode Map.

It stands to reason that Amap should belong to the first category because it has complete functions and is not a half-finished product like Mango TV.

According to the official statement from Amap:

By combining Vision Pro's unique spatial computing capabilities, map services are no longer limited to traditional screens, but integrated into the actual environment, providing a more immersive interaction method, allowing users to better use and experience map exploration and life. Services such as service retrieval, real-time traffic conditions, featured location collections and reviews.

After actual measurement, it can be said that it has almost nothing to do with the above description.

On the one hand, the visionOS version of Amap is exactly the same as the iPadOS version, except that during eye movements, the icons you focus on will have corresponding animations. However, this kind of animation can also be achieved with the iPad and Apple Pencil.

On the other hand, "immersive interaction" and "on-site immersion" only make three-dimensional modeling of some scenic spots, and the model is just a simple square house, which is not immersive and has no sense of immersion.

Even the Google Street View map from more than ten years ago is more immersive than it.

Amap should be the most suitable application to be combined with the concept of "space". Its powerful map resources and accurate terrain data are its exclusive advantages in making space applications. Even like Ctrip, it only targets scenic spots. Customized display would also be a good start.

But the greater the expectations, the greater the anger.

And this is precisely the common problem with Vision Pro apps currently: simply copy and paste without understanding what "space" is.

After experiencing the most commonly used apps in daily life, most of them just copied iPadOS, and did not reflect the consideration and deep development of Vision Pro by the application manufacturers.

There are also some applications that use wonderful ideas, but it is a pity that some are customized but not in Chinese, and some are in Chinese but not customized. It is hoped that these applications will be updated and adapted before Vision Pro lands in the mainland.

Breaking away from the perspectives of application manufacturers, equipment manufacturers and users, and looking down from a higher perspective, we can actually find excuses for everyone's common "lazy" behavior.

The high price of Vision Pro means that it will not become a mass-market product, and for areas that have received little attention, application manufacturers do not have much reason to spend big money and gamble on an uncertain future.

Such a vicious cycle has also resulted in the current situation that the Vision Pro ecosystem has not improved.

Fortunately, in these two App experiences, we still saw some unique ideas and made some preparations for the "next era" that Cook calls it.

Taobao, Dewu, DingTalk, etc. all give completely different answers from mobile phone and tablet applications.

A truly good interactive experience is not about making differences for the sake of differentiation, but about making an application that is most suitable for the hardware based on the unique form of each product.

Really good electronic products are not the superposition of technology and hardware, but the mutual response of hardware and applications to create products that are most suitable for users.

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